A SMS Gateway that Gets Your Business Going

The average smartphone user might think that SMS communication is either outdated or dead. It may seem that way taking into account the plethora of apps that bombard us with notifications, messages, updates on a daily basis. But this is not the case when it comes to communication between businesses and customers. SMS has proven to be the most effective and most resilient tool for B2C and B2B marketing. In fact, customers are much more likely to read a text message than an update from an app. One major reason is that it is really hard to ignore a SMS message as it comes straight on your screen (as opposed to becoming a ubiquitous notification in the corner of an app). Keeping this in mind, a SMS gateway platform is a solution that allows one to send thousands of messages per second to your customer base.

A SMS gateway platform is suitable for a range of operational tasks and it will help your business stand above the crowd. A couple of advantages of a SMS gateway:

  • A SMS gateway can be used for advertisement campaigns, reminders, updates, verification procedures.
  • Mobile originated SMS are used for subscriber responses to advertising, radio/tv broadcasts, contests, confirmations.
  • You can schedule SMS campaigns to be sent during the time that will drive more engagement.
  • You can personalize messages so that they look more relevant to the recipient.

Marketing your services and products with the help of a SMS gateway platform is going to bring your communication with customers to a more personal level. Also it is going to show you real-time results, because the platform will give you the opportunity to analyze:

  • How many people received your message;
  • How many subscribers responded to your campaign;
  • What the responses were;
  • What kind of campaigns work best and what sort of campaigns don’t work that well;
  • How many recipients unsubscribed; among others.

SMS marketing can help create engaging campaigns, reinitiate relationships with old customers, and drive traffic to your website and social media pages.

A SMS gateway platform can be easily integrated with your marketing and notification activities. It offers you the possibility to get your message across in a world where customer’s attention span has drastically decreased. If you are not using SMS to reach your customers, you are losing a simple and effective tool to increase sales and your brand’s exposure. Contact us today to discuss our SMS Gateway and solution for your business.

Moving Forward,
DAS Solutions Team.

Mobile Applications Used in Business: Convenient and Simple

Mobile applications used in business improve the workflow inside the company, and have a beneficial impact on customer service and customers’ loyalty. More and more small and mid-size businesses understand the mobile trend and the fact that they need more than a website and a profile on social networks. Customers are overloaded with information and you need to add value to catch their attention and win their affection.

Mobile applications used in business are a necessity, because they can:

• provide customer service (e.g., banking or shipment tracking apps)
• give value added benefits (e.g., retail apps can use a reward program)
• bring convenience (airline apps allow you to change your flight or buy another ticket quickly)
• send push notifications to let your customers know about a promotion you are running
• bring additional revenue (your company can sell the premium version of the application)
• accelerate mundane tasks
• provide access to information when the employee is not in the office (e.g., access to CRM and databases).

A survey conducted by Canvas has shown that employees used from 1 to 5 business mobile applications in their work in 2014, while in 20% of the companies surveyed, employees used more than 10 apps in their work. Canvas has found that companies are saving a lot of money by using mobile applications that reduce manual processes. Also they have found that signature and image capture are the most popular features in business.

There are many mobile applications used in business, however if a process has to be simplified then it is close to impossible to find an application for that in an app store. In this case you need a nice and intuitive custom application developed with your process in mind. Let’s say it takes a lot of time to do a certain task, because the employee has to be outside the office and has to fill in a lot of vital, accurate information once he or she is back. If the task is completed on the go then the information stays error-free and it takes less time to complete the task. If your staff uses a custom enterprise application, then you will outperform your competitors.

Your business can streamline business processes, eliminate paperwork and make your customers loyal. Contact us to get an estimation for your custom mobile app.

Moving Forward,
DAS Solutions Team.